Bristol Broadcasting Company, Inc.

Bristol Broadcasting Company is a privately held radio broadcaster headquartered in Bristol, Virginia. It operates AM and FM stations in markets across Illinois, Kentucky, Tennessee, Virginia and West Virginia. The company began with a single Bristol AM station in the late 1940s and expanded under W. L. Nininger’s leadership into a multistate business. Its station groups serve markets including the Tri-Cities, Charleston, Huntington, Marion, Paducah and the Newport-Morristown area. Programming varies by station and includes country, contemporary pop, Christian music, news and talk, and sports, allowing the company to reach different local audiences within the same market.